Teradome.

via Peter Kim — Evan Neufeld of m:metrics addresses “what is driving us forward and holding us back” in Mobile Marketing:

1. Pricing: consumers are getting nickled and dimed to death for data.
2. Devices: need better devices to spur usage.
3. Bandwidth: consumers want to drink from the hose.
4. Subsidization: Largest audiences for text messaging, a low value ad play.

That’s not just for Mobile Marketing, that’s Mobile Everything.